Social Media Improves Sustainability?

In an article that kicks off by cramming in a dizzying glut-fest of as many marketing buzzwords as possible, Ethical Corporation have written an interesting piece about how social media appears to be driving sustainability in big business these days.

What the Green Movement Got Wrong

Wow! What a controversial title for a programme - "What the Green Movement Got Wrong"

The show is on Channel 4 tonight at 9.00pm so it's probably going to be well worth a watch, especially when the blurb on the info button says:
"A group of environmentalists are challenging the movement they helped to create, advocating radical solutions to climate change, including GM crops and nuclear energy."
What do you think about that? Watch the programme tonight on Channel 4 at 9.00pm and let us know...